Uncover the right problems before investing in solutions
The Discovery and Challenge Framing workshop equips your team with the essential skills to master the crucial early 'Empathise/Discovery' and 'Define' stages of the innovation process. Learn to deeply understand user/operational contexts, uncover unmet needs, and accurately define the right problems before investing in solutions. With Creative Spark as your service provider, you'll benefit from expert guidance that transforms ambiguity into clarity, helping you stop solving symptoms and start addressing root causes.
This interactive session immerses your team in effective discovery and problem framing. Methods are learned by applying them directly to a current challenge faced by your team.
What to Expect
- Planning & conducting user research (including desk research, interviews, observation);
- Understanding context (Personas, Journey Maps);
- Synthesising insights (Affinity Diagrams, Jobs-to-be-Done);
- Root cause analysis (5 Whys);
- Framing actionable problems (How Might We...);
- Mapping the operating environment (tech capabilities, data needs, regulations, market, ethics, strategy, resources); &
- Prioritising problems.
Book your Discovery and Challenge Framing workshop with Creative Spark today and equip your organisation with the proven methodologies to uncover genuine user needs, identify root causes, and define actionable challenges that drive real innovation.
Discovery and Challenge Framing
Meet Thom Conaty, Business Development Manager at Creative Spark, who brings a wealth of experience in driving strategic partnerships and fostering innovation within the creative sector. Thom is dedicated to connecting organisations with transformative solutions, leveraging his expertise in business development and client engagement to deliver measurable results for every project.
Connect with Thom on LinkedIn.
Meet Oscar Diaz, Meet Oscar Diaz, Education and operations manager & Specialist Consultant Architect at Creative Spark, where he excels in leading educational initiatives and operational excellence. With a strong background in architecture and consultancy, Oscar is passionate about empowering teams through creative problem-solving and structured learning experiences.
Connect with Oscar on LinkedIn.
Meet Carl McAteer, a Technical Manager at Creative Spark, with a strong background in technical leadership and hands-on expertise in delivering innovative solutions. Carl’s commitment to technical excellence and collaborative project delivery ensures that every client benefits from robust, practical, and forward-thinking support.Connect with Carl on LinkedIn.